T is for T-Mobile

The Swedish IT company Inclose Solutions had their registration of the stylised T in their Trixxa communications app as a European trademark rejected. T-Mobile successfully opposed the application based on their trademark registration of the letter T. Although the Inclose T contains striking design elements, the general public will mainly recognise the letter T, according to the European trademark office. The consumer might even think that it’s a new T-mobile design, according to the Office. A remarkable ruling.

Bas Kist