Blog | latest news, tips & our opinion about trademarks

12 July 2017

Lidl Sued

July 2017. Supermarket chain Lidl was sued in the US in June by retailer Kroger for the use of the name ‘Preferred Selection’ for its […]

11 July 2017

No trademark for Pirelli

11 July 2017

Offensive Trademarks

6 July 2017

Bentley to loose

June 2017. The UK trademark authorities have ruled that luxury car-maker Bentley can’t stop the eponymous Bentley Clothing firm from selling its Bentley brand in […]

5 July 2017

Kellogg’s against tennis pro

4 July 2017

Claim U$ 150.000 for Trump

28 June 2017

Defeat for Puma

June 2017. Sports clothing manufacturer Puma has suffered a painful defeat in the US after a court in California ruled it could not prevent rival […]

Trademark Registration

A trademark is only protected once it is registered. Chiever advises on how to optimally protect your trademark and we handle the registration in the Benelux, Europe, and worldwide.

Trademark Registration

28 June 2017

Gene Simmons claims gesture

28 June 2017

Logo borrowed from Unilever?

June 2017. “Haven’t I seen that logo before? … Yes, you have, and more than once. It’s very similar to Unilever’s, for example.” MarketingOnline.nl, a […]

22 June 2017

Snackbar halts multinational

22 June 2017

The battle for Covfefe®