Bas Kist is mede-oprichter van Merkenbureau Chiever. Hij schrijft regelmatig artikelen over merken- en auteursrecht in de Volkskrant en Adformatie. Daarnaast is hij docent bij de European Institute for Brand management EURIB.
Cups deal
18 December 2023
In October 2023, Nespresso and Peet’s Coffee decided to bury the hatchet. So writes the authoritative platform World Intellectual Property Review WIPR. For years, the coffee giants were at odds over the design of their coffee capsules. According to Nespresso, Peet’s cups are virtually identical to Nespresso cups. In March 2022, Nespresso dragged Peet’s to court in New York. But now the parties seem to have struck a deal after all, and all claims back and forth are off the table. Like Nespresso, Peet’s is no small boy: it is part of the JDE Peet’s stock fund, which also includes Douwe Egberts.