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  • Take care with red cross

    21 December 2022

    If you see a red cross as part of a trademark, it should set all the warning bells off. The International Red Cross symbol is off-limits to trademark holders, as it is protected under the Geneva Convention. If you include a red cross in your trademark, however small it may be, registration will be refused by the European trademark office. And that’s why this Prävention-mit-Kopf logo also didn’t get European trademark protection on November 24, 2022.

    Bas Kist

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